Privacy Policy
Broadway Dental Surgery
Last updated: 21 October 2026
1. Who We Are
Broadway Dental Surgery is operated by Woodhall Spa Healthcare Limited, a company registered in England and Wales (Company Number 13735260).
Address: The Broadway, Woodhall Spa, Lincolnshire, LN10 6SQ, United Kingdom.
Email: broadwaydentalwoodhallspa@gmail.com
Telephone: 01526 352929
Website: https://www.woodhallspadentist.com
Woodhall Spa Healthcare Limited is the data controller responsible for the personal information described in this notice.
2. Scope of This Policy
This Privacy Policy explains how we collect and use personal information when you visit our website, contact us, submit an online enquiry, respond to our advertising or request information about our dental services.
Clinical records and information used to provide dental treatment are subject to additional healthcare privacy and confidentiality requirements.
3. Information We Collect
Depending on how you contact us, we may collect:
Your name
Email address
Telephone number
Appointment or contact preferences
Information you voluntarily provide when making an enquiry
Communications relating to your request
Website usage information, where collected lawfully
We do not ask individuals to provide medical histories or detailed health information through our advertising lead forms.
4. How We Use Your Information
We use personal information to:
Respond to enquiries
Provide information about our services
Arrange, confirm or manage appointments
Follow up on requested consultations
Manage communications with prospective patients
Maintain appropriate administrative records
Evaluate website and advertising performance where lawful
For enquiries and appointment requests, our lawful basis under Article 6 of the UK GDPR is, as applicable, taking steps at your request before entering into a contract (Article 6(1)(b)) or our legitimate interests in responding to enquiries and operating our practice (Article 6(1)(f)), subject to the required balancing assessment.
Providing your details is voluntary, but we need sufficient contact information to respond to your enquiry.
5. Facebook, Instagram and Online Advertising
We may advertise our services through Facebook, Instagram and other digital platforms.
When you submit an enquiry through a Meta advertising form, we receive the information you choose to provide and use it to respond to your request or arrange an appointment.
Submitting an enquiry does not automatically mean that you agree to receive unrelated promotional communications.
Meta also processes information under its own privacy arrangements. For further information, visit https://www.facebook.com/privacy/policy/.
6. Marketing Communications
We may send information about our dental services, promotions or events where permitted by applicable UK data protection and electronic marketing laws.
Where required, we will obtain your consent before sending promotional emails or text messages.
Where the law permits marketing through an applicable exception, we will respect the relevant conditions and provide appropriate opportunities to opt out.
You may object to direct marketing at any time by contacting us.
We do not use personal medical records for advertising profiling through social media platforms.
7. Sharing Your Information
Your personal information may be accessed by authorised members of our team and, where necessary, by service providers supporting our website, communications, advertising or appointment administration.
These may include Squarespace, Meta and relevant email or appointment-management service providers.
We only share information where there is a lawful purpose and appropriate safeguards.
We do not sell personal information.
8. International Transfers
Some external technology providers may process personal information outside the United Kingdom.
Where international transfers occur, we will comply with applicable UK data protection requirements, including the use of relevant adequacy arrangements or appropriate safeguards where required.
You may contact us to request further information about applicable transfer safeguards.
9. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.
Enquiries that do not result in an appointment will normally be deleted within 90 days of the last relevant contact, unless another lawful reason requires retention.
If an enquiry results in an appointment or treatment, relevant information may become part of the practice's administrative or clinical records and will be retained according to the applicable requirements.
Where you have opted into marketing, we will retain the relevant subscription and consent information while it remains necessary for that purpose, subject to your rights and our retention reviews. We may retain limited suppression information to respect marketing opt-outs.
10. Cookies and Website Technologies
Our website uses technologies necessary for its operation and may use analytics or advertising technologies where enabled.
Where required by law, non-essential cookies and tracking technologies will only be used after appropriate consent has been obtained.
Further information about cookie preferences is available through the website's cookie controls.
11. Your Rights
Under the UK GDPR, subject to applicable conditions, you may have the right to:
Access your personal information
Request correction of inaccurate information
Request erasure of your information
Restrict or object to certain processing
Request data portability where applicable
Withdraw consent where processing relies on consent
You have the right to object to the use of your personal information for direct marketing at any time.
To exercise your rights or ask questions about your personal information, please contact us using the details in Section 1.
You also have the right to complain to the Information Commissioner's Office (ICO):
12. Updates to This Policy
We may update this Privacy Policy to reflect changes in our services, data processing activities or applicable laws.
The latest version will be available on this website, together with its revision date.